Sunday, October 3, 2021

The 3 Types of 4K Lives

Through ten years of being a blogger searching for an audience, I have discovered that if the objective is to get significant readers on platforms like Medium, what works are listicles as clickbait and not my usual attempts. Attempts that are prone to be classified as stabs at reflective writing that usually turns, in the words of a wise friend, "somewhat digressive".

To my mind, however, when it comes to worthwhile writing that creates a body of durable work, listicles might as well rhyme with "pesticles" - a portmanteau of a word signifying a pair of phantom testicles with a pesky itch that never quits.



But then the consumer is king, and I have decided, for just this once, to give it a go, and so here is my attempt at what may be called a listicle.


Everyone wants a 4K TV but do they realize that they, most likely, already have a 4K life? The issue is that they may have a different class of 4K life than the boss in the corner office. A difference akin to that between a 4k cheap, Chinese-branded dumb 4K TV to an Android-driven, shiny new, no-bezel, smart 4K Sony (which, by the way, is also China made but certainly not cheap).


After some research (mainly asking myself probing questions while scratching my "pesticles"), I uncovered 3 types of 4K lives in India. There are many more, of course: some global and some specific to a particular society. I look forward to them being discovered by the countless many who this post will undoubtedly inspire.


Unlike Ekta Kapoor, who misused the letter K for little rhyme or reason, you will discover that my use of the letter, in the subsequent paragraph, is more than justified. Arre bhai, I am writing about 4K lives, am I not? 


So here goes.


The Kitsch Klass: Klout, Korruption and Kink


These are the maharajas of excess and bad taste. Their hunting grounds are mainly the worlds of politics and business. They live in expensive monstrosities that can floor you with their ugliness. They gild their interiors and exteriors to hide the rot beneath. And their inferiority complex runs deep, and as it percolates upwards, it becomes a strut of crass behaviour and kooky escapades.


The Khattering Klass: Kocktails, Klub and Kulture


These are representatives of the timeless epithet coined by Spirow Agnew, the much-maligned VP of the equally maligned Richard Nixon: "the nattering nabobs of negativity." In India, while they live off the fat of the land, they let no opportunity to reveal immense dissatisfaction with the state of affairs. They are the self-appointed custodians of the idea of India but ask them to pray, define the concept into words, and all they can do is mumble into their whiskey. A worthy from the current ruling class, who shall remain unidentified, identified them with the venerable watering-hole in Delhi - the Khan Market. That, sir, is a naturally occurring "K" - quite satisfying, I must say. Will the psychosis that this Klass currently suffer be coming to an end once the current dispensation bites, which sooner or later it must, the dust (in other words, mere desh ki mitti.)? Unlikely I would say. They would just go back to cribbing about the heat and, yes, the dust.


The Kommon Klass: Krumpled, Konked and Konfused

What can one say about this class? It is challenging to be flippant about them. They are by far the majority and live lives of deprivations. While the strong arm of the state-controlled by the other classes keeps them in check, they also carry part of the blame for perpetuating the status quo. Many confuse karmic law as a call to inaction and acceptance of fate, while in essence, it is the very opposite. Others fall prey form cultural and religious tribalism, fuelled by vested interests, that blame their conditions on the "other" - the other religion, the other caste, the other nationality, the other kind of skin. It is hard to be flippant about them because they put on no airs. They are a force of nature made prisoner by the pretensions of the more affluent, more powerful classes.


So there! My first attempt at a clickbait! Let's see how many bite.


I do realize though that I did regress back to the mean in the last paragraph. Just like the dog's tail, straight under constraint but finally bent and wagging!


Saturday, September 11, 2021

Remembering My Very Own 9/11

 I was in New York that fateful morning. A callow 45-year-old flush with the success of a mid-size five-year-old advertising agency, investing in our very own dot-com at what turned out to be the fag-end of the dot-com boom. It was an e-learning start-up, twenty years ahead of the Byju's of the world. We were in New York as the first leg of a coast-to-coast tour to potential customers of the e-learning engine we had developed. I was also looking forward to exploring tie-ups with a couple of Madison Avenue ad agencies whose bosses I knew. The founder of the e-learning set-up and I were staying in an upper Westside apartment of an excitable Bengali-American investor banker. The e-learning company contracted the banker and two other US-based Indians - a lawyer and a Silicon Valley techie - as business development partners for the US market.

The previous day we had met a couple of dot-coms as potential white-label customers. Then, on the 12th, we had a meeting in Boston with the professor in charge of e-learning initiatives at Harvard. 

On the morning of the 11th, I had fixed a breakfast meeting with one of the two advertising agency bosses. 

The office was a few miles uptown from the World Trade Center. A half-hour or so into the meeting, Charlie's secretary interrupted the meeting, saying Charlie's daughter was on the line saying it was an emergency - a plane had crashed into one of the World Trade Center towers. Charlie didn't seem very perturbed. He told the secretary he would return his daughter's call later. Charlie explained to me that a mini plane had crashed into the tower piloted by a novice who probably had got his license due to connections a few years ago. He lamented America's the rich-can-get-away-wth-anything culture and feared, being a staunch Democrat, that things would only get worse under Bush Jr.

We wrapped the meeting in 10 more minutes. As I took the elevator down from the 45th floor, I had no idea that anything much was amiss. However, as I hit the street, I saw a large crowd gathered in front of a storefront transfixed by images on a large TV set in its display window.

I joined them and felt the first rumblings in my world, a seismic change that would reverberate over the next few years and shake up my world beyond recognition.

The next few days were a fuzzy mix of TV talking heads mixed with the excitable Bengali's rantings suggesting that the US should immediately nuke Afghanistan and the lawyer's Trumpesque (in retrospect) conspiracy theories. I knew that not only was this business trip doomed, but we probably had made the wrong choice of business development partners.

I should have also realized that 9/11 would accelerate the fading out of the dot-com boom but, sadly, I didn't. So we returned home but continued investing in the e-learning venture, whose viability was entirely dependent on the US market as, those days, the Indian market for Internet-based ventures was extremely shallow.

Few more years and a few crores later, the e-learning venture went bust with a critical reason being our not recognizing the end of the dot-com era in the US. The loss of capital combined with a scandal-driven bust of one of its key clients led to the nine-year-old until-then-successful ad agency going bust,

I managed to resurrect a new life out of the ashes but never again joined the ranks of hot-shot successes. And the fact is that, after a few years of painful readjustment, I found my angle of repose - the satisfaction of rewarding work without the accoutrements of fame or wild success, an interior quiet that gives me a broader perspective of the world. 

9/11 shook my world too. But after the first traumatic decade, the second one has been, personally for me, a decade of finding balance and peace.

Can we say the same for the world? The financial crash of 2008 and the subsequent decade of recovery and growth is a perspective that implies that. 

And if the world can put contain the scourge of social-media and inequality driven tribalism, perhaps a third even greater decade fuelled by a revolution in bio-sciences and AI is to follow. Personally, as I look forward to going from being 65 years young to 75 years youngish, I look forward to my mind being AI-assisted and my body holding up well thanks to the coming miracles of cutting-edge bio-science.


Sunday, August 29, 2021

The Pandemic Within: An Existentialist Point-of-View

Even before the pandemic hit, many bemoaned the increasing amount of time the world spends glued to screens. Then the year of Zoom, FaceTime, Teams and Meet hit us. Our work and social life moved to the screen, and human interactions became largely restricted to the disembodied exchange of words emanating from little boxes on screens. I write about this in the past sense as many of my blog readers, fortified by vaccines, have begun to step out and interact. However, the experience is still relevant. Findings are that the Delta-fueled resurgence of infections over the past few months is not just a pandemic of the unvaccinated but also of breakthrough infections and of the vaccinated being potentially potent carriers of the virus. The result is that many of us are scurrying back to those little boxes on our screens.

Do most social interactions conducted through disembodied a disembodies exchange of words, ideas, and thoughts affect an individual's psyche? Pop psychology stresses the lack of body language, leaching some meaning out of such interactions. But is there a more profound hurt?


In his article titled "We're All Existentialists Now" in the August/ September 2021 issue of Philosophy Now, Greg Artus delves deeper.



Classical Western Philosophy, culminating in
Descartes' "Cogito Ergo Sum.", would have us believe that our bodies play no essential part in exchanging ideas and feelings. And therefore, if communication is limited to disembodied words, it should, in essence, have no significant impact on our psyches.

However, mounting evidence from across the world tells us that this assertion is not valid. Instead, the pandemic has brought on an epidemic of mental disease and unease. Part of it is, of course, due to financial stress and the everyday fear that essential workers face. However, even with many of us whose circumstances preclude financial problems and allow for safe isolation at well-stocked, hi-speed Internet, gadget-strewn, OTT-powered homes, there is evidence of a Pandemic Within. 


What gives? 


Existentialism seems to answer why a lack of real-life social interactions can cause deep psychic hurt.



The German philosopher, Martin Heidegger in his 1917 book "Being and Time", stated that the fundamental existential condition of an individual is "Mittsein", which roughly translates as "Being-with-Others". His view was Others - other people - are present in or a given in every experience an individual has. As a result, for the individual, Others imbue the meaning in everything. Others, thus, constitute the very Being of the individual.


In his 1943 book "Being and Nothingness", Jean-Paul Sartre went beyond Heidegger's assertion that Others are essential parts of an individual's existence. Instead, Sarte posited that an individual needed validation of his existence, moment to moment, through encounters with particular, concrete, embodied Others. Sartre's term for such encounters is, roughly translated from the French, "Look of the Other". 


Sartre, in his telling, makes this "Look of the Other" judgemental evoking feeling of shame, guilt, pride and conflict. In essence, Sartre's view of existence is narrow - to exist is to exist in shame. 


Maurice Merleau-Ponty, a French philosopher and contemporary of Sartre, widens the existentialist's view of existence. Merleau-Ponty, in his 1945 book "The Phenomenology of Perception", moves closer to Heidegger's notion of Mitsein than to Sartre's judgemental "Look of the Other". Merleau-Ponty rejects Sartre's notion of our perception arising singly from each physical encounter. Instead, an individual's perception assembles events in a shifting mosaic of foreground and background to form a view of the world that is complex, meaningful and transcendent. The meaning and the transcendence arises from the fact that when an individual encounters Others, they are not merely being observed or observing but engaging and pushing back on each other to shape each other's worlds and, in some moments, create a commonly perceived project. When two people dance well together, they create a third transcendent entity called "the dance"—this transcendence is true of rock bands, sports teams and even the thousands of fans cheering for their team.


The probability of such transcendence happening is severely limited in lives lived through screens. 



We have words and a view of facial expressions in a Zoom call, but we miss many other subtle cues integral to an embodied meeting. The hesitant pause, the thoughtful, contemplative look into the distance, the slumped shoulder, the synchrony of postures, the silent nod, the glare, the quiet aside- these missed cues prevent the on-screen meeting from becoming a transcendent entity of its own. As a result, the on-screen meeting does not develop a style, a rhythm or an atmosphere. And it ends up like so many Zoom meetings - a lifeless, unproductive, sometimes chaotic exchange of monologues.


The world of social media interactions is arider than online meetings. For example, WhatsApp exchanges usually amount to statement-judgement-statement, with most participants generally talking past each other.


The world of social media commentary is even more toxic. It is a bleaker realization of Sartre's already bleak view - instead of encounters that subject an individual to the judgemental "Look of the Other", it is now a trolling amorphous army of  Others that drive, not infrequently, individuals into depression and even suicide.


In conclusion, the lack of transcendence from physical interaction with work and social groups contributes to mental illness and distress. That is why the months of work-from-home and social distancing has produced an epidemic of despair even among those protected from financial woes or the exposure risks of essential work.


It is evident in a rush to group events at the slightest lull in the pandemic - rave parties, overflowing restaurants, roaring crowds at sports events and concerts. India did so in the first quarter of 2021. The US and UK are experiencing this phenomenon in the second quarter. Never mind the risk; we all seem to agree. After months of aridity, we need our fix of transcendence that only intense, embodied human social interactions can bring. So the Pandemic Within can get its jab of transcendence. So that the next wave of the pandemic will at least not put us in the IPU - the Intensive Psychiatric Unit.

Friday, July 16, 2021

On Golden Pond

 At sixty-four, T.S. Eliot's lines from his poem "The Love Song of Alfred J. Prufrock" resonate with me.

"...No! I am not Prince Hamlet, nor was meant to be;

Am an attendant lord, one that will do

To swell a progress, start a scene or two,

Advise the prince; no doubt, an easy tool,

Deferential, glad to be of use,

Politic, cautious, and meticulous;

Full of high sentence, but a bit obtuse;

At times, indeed, almost ridiculous—

Almost, at times, the Fool.


I grow old ... I grow old ...

I shall wear the bottoms of my trousers rolled.


Shall I part my hair behind? Do I dare to eat a peach?

I shall wear white flannel trousers, and walk upon the beach.

I have heard the mermaids singing, each to each.


I do not think that they will sing to me...."


Well, if not for white flannel trousers with the bottoms rolled, I have for the past fifteen months lolled mostly in short pants and old T-shirts. 

And instead of the beach, I find myself on Golden Pond.

The other day a wag pronounced on TV, "Growing up is hard. Growing old is harder". That's a made-for-Twitter quote, I thought.

Growing up is challenging, but growing old can be a delight going by my immediate past. 

One suffers love-sickness, money-sickness and fame-sickness when young and just sickness when old. "Same difference", as today's young would say. So you swallow your share of tablets, exercise regularly and watch what you eat. No problems.

On introspection, I have realized that the real challenge of growing old lies mainly in the psyche.

"The mind is its own place, and in itself can make a heaven of hell, a hell of heaven.." - John Milton, Paradise Lost.

Some tell me I have under-achieved both in fame and fortune. I don't know whether or not that is true. But even if true, I do not feel the sting. 

Au contraire, I sometimes wonder, whether fame and fortune would have allowed my current equipoise. 

I shall not pretend that I did not suffer the rat race in the three decades into my sixties. But the commitment was just an inch deep, leaving no scars behind.

Perhaps my participation in the rat race was somewhat disinterested because I dealt with deep emotional trauma—a situation much harder to deal with than growing up, down, sideways or old.

And then, over these past months, I have found my angle of repose. 

I discovered the joys of growing inwards, well beyond the vicissitudes of growing up or growing old.

Growing inwards is not easy, nor is it hard. It just is.

I came to this state of being by allowing myself to do what I should have done in my youth and adulthood - embarking on a study of philosophy and literature. 

My education in technology and management and my profession in marketing communication and martech are outward-looking pursuits.

The reading of literature and philosophy remained, with me, leisure-time pursuits.

Over the past fifteen months, as I switched my priorities around, a new growth path opened.


The pursuit of literature and philosophy requires no external validation. But, at the same time, it is an endeavour that opens up vistas where you are one with all the world - everyone and everything in it - across space and time.

I write this not to advocate that the only path to peace is through a deep dive in philosophy or literature. Instead, my insight is that every one of us has a natural state of being. Yet, very often, we do not recognize or act on this natural self. Thus, I studied at IIT and IIM not because I had any natural inclination to technology and management but simply because I got in! Nor did I spend decades in marketing communication because I have a deep love for advertising but because it was well-paying and somewhat glamorous in those bygone times. 

I am grateful that I, at last, have found my calling. It fills my day (even in these vexed times) with daily discoveries and adventures. 

I realize there must be a fortunate few who find their calling early in life. Are they the ones who make great things happen? Perhaps. But that is not the point. At whatever age you get to the shore of this Golden Pond, however long you are there, it elevates your life.

Behind the repose, I feel these days, could be a much deeper truth.

A sentiment expressed, as only Ghalib can, in the following couplet:

बे ख़ुदी बे सबब नहीं ग़ालिब

कुछ तो है जिसकी पर्दा दारी है

- मिर्ज़ा ग़ालिब

Be khudi be sabab nahi ghalib

kuch to hai jis ki parda dari hai

- Mirza Ghalib

"This rapture is not without reason O Ghalib

something hides behind the veil."

Whether this rapture of mine reaches the point where to paraphrase Paramhansa Ramkrishna, I become a salt doll that leaps into the Golden Pond and become one with it; I do not know.

Kabir summed up the "salt doll" state in this pithy doha:

जिस मरनै थै जग डरै, सो मेरे आनंद। 

कब मरिहूँ कब देखिहूँ, पूरन परमानंद॥ 

  • Kabir

Jise marne the jag dare, so mere anand.

Kab amrunh, kab dekhun, puran parmanand>

"While the world fears death, I eagerly await that eternal bliss." 


Far from being confident of reaching Kabir's state, I might even lose my current angle of repose. Post the pandemic; the material world could catch up with me with a vengeance. Or the physical depredations of old age deepen and wreak havoc on my balance.

Even so, my current state, I believe, would have furnished me the kind of dauntless courage that Dylan Thomas advocates to fight the anomie and the agony.

 Do not go gentle into that good night, Old age should burn and rave at close of day; Rage, rage against the dying of the light. 

  • Dylan Thomas